Case study · Podcast production
Kathan Patel — podcast
End-to-end podcast production: guest research, question strategy, timelines and a short-form distribution plan.

Guest researchQuestion strategyProduction planningShort-form distributionEpisode production
Before
None
Guest prep
Unplanned
Questions
Upload only
Distribution
After
Full research dossier
Guest prep
Strategised
Questions
Short-form plan
Distribution
The problem
A podcast episode is only as good as its preparation — and most shows skip the research entirely.
What we did
- →Researched the guest's previous books, articles and podcasts
- →Built the guest list and production timelines
- →Suggested the questions that would pull the best answers
- →Designed the short-form distribution strategy for the episode
The result
A tightly prepared episode with a distribution plan that kept working after release day.
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